ABOUT US

OUR STORY 

Business name - House of Luxe

Brand name - luxe jewels by samaira


After studying business and happily getting married, something in me felt off. I decided to study more and did fashion designing in Ahmedabad, but that hollowness lingered. Even though my husband earned really well, I felt dependent and unsatisfied. Seeing other working women, I realized I missed being independent.

With a one-year-old baby, I took a leap into starting my own business. I thought about various niches like jewelry, clutches, and more. Eventually, I chose jewelry because of my strong connection to it. Since my teens, I noticed my mom's immense love for jewelry. Now, when I open my wardrobe and see my sparkling diamond necklace set from my wedding, it makes me feel like a queen.

Wearing that necklace set to parties boosts my confidence. I realized we all women share a deep love for jewelry in our hearts we all feel so confident wearing celebrity inspired pieces and those sparkling daimonds we feel so complete and so confident which is undeniable.LuxeJewels by Samaira is my way of celebrating that shared joy and empowering women through beautiful jewelry.

 

Mission statement 

1. "Empowering individuals to embrace every occasion with grace and poise, our mission is to curate exquisite statement pieces that effortlessly elevate the allure of basic attire. From weddings to casual gatherings, we strive to enhance your style and confidence through meticulously designed jewelry, accompanied by personalized styling tips."

2. "At the heart of our mission is the belief that jewelry is the key to unlocking the full potential of any outfit. We dedicate ourselves to providing a diverse range of high-quality pieces for every occasion – be it a glamorous reception, a joyous wedding, or the understated elegance of office wear. Our commitment extends beyond adornment; we aim to inspire confidence and elevate your personal style with expertly curated collections and styling guidance."

Vision statement 

 "Envisioning a world of timeless elegance, my vision for LuxeJewels by Samaira is to become a global symbol of refined luxury, where every woman possesses at least one exquisite piece of jewelry. Through unparalleled craftsmanship and unique designs, we aspire to be the cherished companion in enhancing the grace and beauty of women worldwide, celebrating individuality with each meticulously crafted creation."